Mea culpa, Blogger

So, after nine days or so of bitterly complaining about Blogger, emailing Blogger, and looking up other people's problems with Blogger, I finally figured out that this image, which I've been trying to upload all week, had a comma in the filename instead of a period.

Color me embarrassed.

Anyway, this is just a little one-off ad from that same Household magazine we savaged the week before last, featuring more of the same cultural insensitivity embodied by the Li'l Abner strip, which was evidently an integral part of 1950s cereal campaigns.

Post Cereal used to be called Postum Cereals, so maybe that's why they belabor the standard 50's Indian-speak for this ad--"hitum," "stayum," except why does the pheasant talk like an Indian? (The Indians did discover corn; I get that connection. I'm not stupid, except where punctuation is concerned.)

Wikipedia tells us, "The Postum Cereals company, after acquiring Jell-O gelatin in 1925, Baker's chocolate in 1927, Maxwell House coffee in 1928, and other food brands, changed its name to General Foods Corporation in 1929. General Foods was acquired by Philip Morris Companies in 1985. In 1989, Philip Morris merged General Foods with Kraft Foods, which it had acquired in 1987 to form the Kraft General Foods division. The cereal brands of Nabisco were acquired in 1993. In 1995, Kraft General Foods was reorganized and renamed Kraft Foods, which currently owns the Post Cereals brands." So Post is now owned by a tobacco company, which is kind of ironic in light of this ad.

You can read the history of every tiny company the Philip Morris combine has sucked up over the years on Kraft's heritage page.