The virtue of simplicity

The copy for this ad seems to me to have been written by someone not quite at home in the English language. Maybe it's the repetitious quality: For pancakes yes! (Against pancakes no?)

But if you feel an ad slogan ought to accurately describe the product, you have to admit they hit this one out of the park: "Sweetose--It's really sweet!"
Really?
Really!

How sweet?
Sweet enough to do things with!

What it is, is corn syrup. Which already existed in 1947, but not like this! This was sweeter.

I know that last bit is true not because the ad says so, but because I looked up the A.E. Staley Mfg. Co. listed in tiny tiny type at the bottom of the ad, and learned that it's the same A. E. Staley who founded the Chicago Bears, and you can read all about him and Sweetose in this book called The Kernel and the Bean.